Many people who start a blog or a website eventually want to find a way to earn money from their hard work. One of the most common ways to do this is by joining an advertising network that places ads on your pages. This specific program is very popular because it allows creators of all sizes to partner with a global leader in digital marketing. However, not everyone can join immediately. There are several rules and requirements that you must meet before you can be accepted.
Age and Ownership Requirements
The first and most basic rule for joining this partnership is your age. You must be at least 18 years old to sign up for an account. If you are under 18, you cannot have an account in your own name. In this case, a parent or a legal guardian can apply on your behalf using their own information. If the application is approved, they will be responsible for managing the account and receiving any payments.
Another important rule is that you must own the website or platform you are using. You need to have full control over the site. This means you must be able to access the backend code of your website to place certain tracking scripts. If you use a platform that does not let you edit the code or manage the settings, you might not be able to participate.
High-quality content is essential.
The program is very strict about the type of content it allows. To be eligible, your website must provide a good experience for visitors. This starts with original and interesting content. You cannot simply copy articles from other websites and post them on your own. Everything you publish must be your own work and should offer value to the people reading it.
The network also looks for websites that have a decent amount of content already published. While there is no official number, many experts suggest having at least 30 to 40 high-quality articles before you apply. Each article should be well written and long enough to provide useful information. Usually, posts that are around 1000 words or more tend to perform better during the review process.
Technical Readiness and Site Navigation
Before you apply, your website needs to be technically sound. This means it must be easy for people to move from one page to another. A clear menu at the top or the side of your site is very helpful. If a visitor gets lost or finds it hard to find information, the reviewers might reject your application.
Your site should also load quickly and look good on mobile phones. Since many people browse the internet on their smartphones, having a mobile-friendly design is a major requirement. If your site is slow or looks broken on a phone, it will likely be turned down.
Required Legal and Contact Pages
Credibility is a big factor in the approval process. To show that your website is professional and trustworthy, you must have certain pages. These include:
- About Us Page: This explains who you are and what your website is about.
- Contact Us Page: This gives visitors a way to reach you if they have questions.
- Privacy Policy: This tells users how you handle their data and cookies.
- Terms of Service: This outlines the rules for using your website.
Having these pages makes your site look like a real business rather than just a temporary project.
Compliance with Program Policies
All applicants must follow a set of strict guidelines. These rules are designed to protect both the creators and the companies that pay for the ads. You cannot have content that is illegal, harmful, or promotes violence. Additionally, your site must not use copyrighted material without permission. This includes images, videos, and text that belong to someone else.
In 2026, privacy laws are more important than ever. You must ensure that your site follows modern data protection rules. This includes having a clear way for users to consent to cookies if you have visitors from regions with strict privacy laws.
Platform Specific Rules
Depending on where you create your content, the rules might be slightly different. For example, if you are a video creator on a popular video-sharing platform, you usually need to reach a certain number of subscribers and watch hours before you can link an account for payments. For most creators, this means having 1,000 subscribers and several thousand hours of public watch time over the last year.
If you use a hosted blogging service, they often have a simplified way to apply through their own settings menu. Always check the specific settings of the platform you use to see if they have a built-in integration for this advertising network.
Applying
Applying for this program is a big step for any creator. Even if you are not ready today, you can start working toward these goals. Focus on writing great articles, building a clean website, and following the rules. If you do these things, you will have a much better chance of being accepted and starting your journey toward earning money from your online content.
