Getting your website ready for monetization is an exciting step for any blogger. It shows that your platform has grown and is ready to be recognized as a professional site. However, the application process can feel a bit confusing if you don’t know what the reviewers are looking for.
To help you succeed, here is a clear guide on the essential AdSense Approval Requirements Explained.
1. High-Quality, Original Content
The most important factor for approval is your content. Reviewers want to see that your website provides real value to readers.
- Originality: Your articles must be written by you. Copying text from other websites is the fastest way to get rejected.
- Value: Every post should solve a problem, answer a question, or entertain your audience in a unique way.
- Length: While there is no “perfect” word count, aim for articles that are at least 600 to 1,000 words. This shows that you are covering topics in depth.
- Quantity: It is best to have at least 15 to 20 high-quality posts published before you apply.
2. Essential Legal and Info Pages
A professional website needs specific pages to build trust with both users and the review team. Make sure your site has these four pages:
- About Us: Explain who you are and what your blog is about.
- Contact Us: Give your readers a way to reach you, such as a contact form or an email address.
- Privacy Policy: This is a legal requirement. It tells visitors how you handle their data.
- Terms and Conditions: This page outlines the rules for using your website.
3. User-Friendly Website Design
Your site needs to be easy to use and look professional. If a visitor (or a reviewer) cannot find their way around, your application might be turned down.
- Clear Navigation: Use a simple menu at the top of your site. Categories should be logical and easy to click.
- Mobile Responsiveness: Most people browse on their phones. Ensure your website looks good and works perfectly on mobile devices.
- Loading Speed: A slow website frustrates users. Use a fast theme and compress your images to keep your site snappy.
4. Age and Ownership Requirements
There are a few basic administrative rules you must follow:
- Age: You must be at least 18 years old to have your own account. If you are younger, a parent or guardian must apply for you.
- Ownership: You must own the website and have access to its HTML code. This is because you will need to place a small piece of code on your site to link it to the program.
5. Proper Traffic Sources
While you do not need millions of visitors to get approved, your traffic must be “clean.”
- Organic Traffic: It is better to have visitors coming from search engines and social media naturally.
- Avoid Fake Traffic: Never use bots or paid services to increase your view count. This is against the rules and can lead to a permanent ban.
6. Technical Check-Up
Before you hit the submit button, do a final sweep of your site:
- No Broken Links: Ensure every button and link on your site leads to a real page.
- No “Under Construction” Pages: Every page on your menu should be finished.
- Remove Prohibited Content: Ensure your site does not contain adult content, copyrighted material you don’t own, or anything illegal.
Summary Checklist
- Write 20+ original, helpful articles.
- Create About, Contact, and Privacy pages.
- Use a clean, fast, and mobile-friendly theme.
- Ensure all navigation links work correctly.
- Verify you are at least 18 years old.
By following these steps, you create a website that is not only ready for ads but is also a great place for your readers to visit.
